
GroundLink, the next generation car service, has named Digital Pulp to work with the company on two digital engagements: the redesign of their website and the development of a new mobile application.
Since its inception, GroundLink has processed and executed more than one million transactions. GroundLink offers travelers highly personalized service, reduced wait times and lower costs in all 50 states and 110 countries.
“Digital Pulp exhibited a great passion for both helping us to improve on our customers online experience and in helping us to develop an innovative mobile application. The agency also exhibited a strong understanding of our brand and how to make the user experience as simple and seamless as possible, allowing us to ensure that a customer interaction with GroundLink is of the highest quality,” said Seth Lasser, Chief Marketing Officer.
Gene Lewis, Partner and Creative Director, Digital Pulp added, “To be working with GroundLink, a company so keenly focused on providing a great experience for their customer is a real treat for us. GroundLink is redefining their industry, and we’re excited to help them continue to improve their user experience.”
About GroundLink
GroundLink is the next generation car service. They’re your local car service everywhere you go, rolling in every U.S. city and 110 countries. Their drivers arrive on time, guaranteed or the next ride is free. The whole process is easy. Order the closest car or schedule a future ride online , on one of their apps, or even via phone. Customers can track their drivers turn by turn on their mobile app. Paper vouchers? No way. Passengers get the receipt in their inbox before leaving the car. Forget what you know about car service. GroundLink: Your Driver is Here.
This is a nice piece, but we think it’s great advice not only for CMO’s but for anyone working in marketing (at any level).
http://www.mediapost.com/publications/article/170356/the-dna-of-the-digital-cmo.html
Our only add would be an appreciation for the ability to tell stories through digital. More and more, brands are launching and promoting themselves strictly through digital channels only. As more and more marketers learn that this is possible (and in many ways more effective and efficient), it will be important for them to be able to see how the brand eco-system needs to be developed to support such an effort.
We are proud to announce that we have just helped launch a new online presence for QuantiaMD.
www.quantiamd.com
QuantiaMD is a free resource for physicians and residents available both online and on your smartphone. It provides access to quick, short, narrated power point presentations that are thought provoking and sometimes even fun.
QuantiaMD helps physicians form a global community, inspired by one another. Hundreds of thousands of physicians have already returned to the heart of medicine, interacting with colleagues and researchers; sharing ideas and building expertise; and doing what they went into medicine to do – help patients.
Digital Pulp has worked with QuantiaMD over the past several months to design, develop, and now launch, a new web presence which allows for a seamless and easy-to-use experience which will help participating physicians to find the information they need.


We’re pleased to announce that Digital Pulp has been retained by the Sotheby’s Institute of Art to develop their new online experience.
“Digital Pulp exhibited not only a great passion for helping us to develop a world class online presence, but also exhibited a strong understanding of our brand, and distinct core competencies, and how to make it attractive to prospective students and other visitors to our site”, said Jonathan Friedlander, Global Marketing Director.
Gene Lewis, Partner and Creative Director, Digital Pulp added: “To be working with one of the premier brands in the world on an initiative of such great importance is exciting to our entire team. We have a special passion for working with learning institutes, and Sotheby’s Institute of Art is the best of it’s kind.”

We are proud to announce that we have just helped launch manaba in the U.S.
manaba is a new generation learning system developed in Japan. Digital Pulp designed and developed the website, the corporate identity (logo), a collateral system (including sales materials), the brand launch video, and much more.
http://www.manabalearning.com/
manaba is much more than just another learning system, it’s the next generation. manaba embodies the joy of learning: empowering teachers to become personal coaches; encouraging students to share with and inspire each other; enabling communities to blossom.
Wonderful clients to work with, and a special organization. All of us at Digital Pulp wish manaba much success.

Nice Valentine’s Day infographic from our client H.Bloom? Which path is yours?