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<channel>
	<title>Digital Pulp Blog &#187; Creativity</title>
	<atom:link href="http://blog.digitalpulp.com/category/creativity/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.digitalpulp.com</link>
	<description>Great Things Happen</description>
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		<title>MMMMMMM&#8230;.we love this.</title>
		<link>http://blog.digitalpulp.com/2012/05/15/mmmmmmm-we-love-this/</link>
		<comments>http://blog.digitalpulp.com/2012/05/15/mmmmmmm-we-love-this/#comments</comments>
		<pubDate>Tue, 15 May 2012 19:23:21 +0000</pubDate>
		<dc:creator>mcaplan</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Office Stuff]]></category>
		<category><![CDATA[Rants and Raves]]></category>

		<guid isPermaLink="false">http://blog.digitalpulp.com/?p=1831</guid>
		<description><![CDATA[
We wouldn&#8217;t say we are addicted to coffee. We would say we love coffee&#8230;and often!
And we especially love this great little site dedicated to coffee art. Fun.
artinmycoffee.com
@artinmycoffee
]]></description>
			<content:encoded><![CDATA[<p><a href="http://artinmycoffee.com" target="_blank"><img class="alignnone size-full wp-image-1832" title="tumblr_lsfeo9bCWA1qze7zro1_1280" src="http://blog.digitalpulp.com/wp-content/uploads/2012/05/tumblr_lsfeo9bCWA1qze7zro1_1280.jpg" alt="tumblr_lsfeo9bCWA1qze7zro1_1280" width="960" height="1280" /></a></p>
<p>We wouldn&#8217;t say we are addicted to coffee. We would say we love coffee&#8230;and often!</p>
<p>And we especially love this great little site dedicated to coffee art. Fun.</p>
<p><a href="http://artinmycoffee.com" target="_blank">artinmycoffee.com</a></p>
<p><a href="http://@artinmycoffee" target="_blank">@artinmycoffee</a></p>
]]></content:encoded>
			<wfw:commentRss>http://blog.digitalpulp.com/2012/05/15/mmmmmmm-we-love-this/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Working with Responsive Web Design</title>
		<link>http://blog.digitalpulp.com/2012/05/04/working-with-responsive-design/</link>
		<comments>http://blog.digitalpulp.com/2012/05/04/working-with-responsive-design/#comments</comments>
		<pubDate>Fri, 04 May 2012 15:09:34 +0000</pubDate>
		<dc:creator>mcaplan</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Rants and Raves]]></category>

		<guid isPermaLink="false">http://blog.digitalpulp.com/?p=1818</guid>
		<description><![CDATA[There&#8217;s quite a bit of conversation going on these days in the industry (and in our hallways) about Responsive Design.
We&#8217;re working with several clients on assignments that incorporate this design technique. Very interesting and exciting stuff&#8230;more on that to come.
In the meantime, we thought it would be fun to revisit our Holiday site: youbetternotstress.com, which [...]]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s quite a bit of conversation going on these days in the industry (and in our hallways) about Responsive Design.</p>
<p>We&#8217;re working with several clients on assignments that incorporate this design technique. Very interesting and exciting stuff&#8230;more on that to come.</p>
<p>In the meantime, we thought it would be fun to revisit our Holiday site: <a title="youbetternotstress" href="http://www.youbetternotstress.com" target="_blank">youbetternotstress.com</a>, which was developed with Responsive Design.</p>
<p>It was a big hit, and we had a blast putting it together. Have a look.</p>
<p><a href="http://www.youbetternotstress.com" target="_blank"><img class="alignnone size-full wp-image-1820" title="Screen Shot 2012-05-04 at 11.06.26 AM" src="http://blog.digitalpulp.com/wp-content/uploads/2012/05/Screen-Shot-2012-05-04-at-11.06.26-AM.png" alt="Screen Shot 2012-05-04 at 11.06.26 AM" width="1091" height="724" /></a></p>
]]></content:encoded>
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		<title>Responsive Design: Notre Dame University&#8230;well done.</title>
		<link>http://blog.digitalpulp.com/2012/04/04/responsive-design-notre-dame-university-well-done/</link>
		<comments>http://blog.digitalpulp.com/2012/04/04/responsive-design-notre-dame-university-well-done/#comments</comments>
		<pubDate>Wed, 04 Apr 2012 15:34:53 +0000</pubDate>
		<dc:creator>bloube</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[#edu]]></category>
		<category><![CDATA[#highered]]></category>
		<category><![CDATA[#responsivedesign]]></category>
		<category><![CDATA[#websitedesign]]></category>

		<guid isPermaLink="false">http://blog.digitalpulp.com/?p=1743</guid>
		<description><![CDATA[
University of Notre Dame 
  
Sometimes  smart Web design works so well that you may not even notice it; and  that’s often the case with responsive page design.  Responsive sites  have been carefully designed to ‘know’ what will work best for each  audience member’s browser, and deliver up the ideal [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1744" title="ND" src="http://blog.digitalpulp.com/wp-content/uploads/2012/04/ND.jpg" alt="ND" width="241" height="209" /></p>
<p><span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;">University of Notre Dame</span> <a href="nd.edu" target="_blank"><br />
</a> <span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;"> </span><br />
<span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;">Sometimes  smart Web design works so well that you may not even notice it; and  that’s often the case with responsive page design.  Responsive sites  have been carefully designed to ‘know’ what will work best for each  audience member’s browser, and deliver up the ideal layout for the  situation. </span><br />
<span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;"> </span><br />
<span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;">Today,  increasingly large audience segments are browsing the Web on  smartphones and tablets of various shapes and sizes, and that fact  presents a host of challenges for designers of complex sites with lots  of content. We’ve all experienced the frustration of trying to navigate a  dense, wide homepage on a smartphone screen &#8212; it’s often annoying  enough to bounce a mobile user away from browsing a site at all.</span></p>
<p><span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;">Past  solutions to this problem have been to offer a mobile version of a site  on a dedicated URL, or to encourage users to download an app which has  been custom-developed for an individual  device.  But as new devices  continue to be adopted by consumers &#8211; (for example, since the upstart  tablet Kindle Fire was released last November, it’s estimated that more  than 5 million were sold) &#8211; it’s becoming clear that trying to create  versions for each and every mobile device can be a costly and endless  rabbit hole. </span></p>
<p><span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;">But there’s another approach that is ready to adapt to </span><span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; vertical-align: baseline; text-decoration: underline;">all</span><span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;"> new devices as they appear:  responsive design.  Responsive design  allows a site’s layout to reconstruct itself on the fly, based on how  each individual user is viewing the page. </span><br />
<span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;"> </span><br />
<span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;">We  really liked the way the Notre Dame University used responsive design  to build an experience that seamlessly adapts to the user’s situation.   To understand the concept, just open nd.edu in a full screen view on  your desktop and take a look. Next, squeeze your browser’s width  smaller, and watch what happens.  You’ll see the site dynamically  reconstruct itself, dropping the large image background, reconfiguring  menu elements, repositioning links lower on the page in a vertical  stack, and generally keeping the site uncluttered and usable in every  browser situation. </span></p>
<p><span style="font-size: 15px; font-family: Arial; color: #000000; background-color: transparent; font-weight: normal; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline;">It’s  cool because it works at every size, but even cooler because it’s  automatic. This approach takes a great deal of user interface thought  and planning during the design phase, but when it’s executed properly,  every user on every device will have an ideal experience.</span></p>
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			<wfw:commentRss>http://blog.digitalpulp.com/2012/04/04/responsive-design-notre-dame-university-well-done/feed/</wfw:commentRss>
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		<title>Digital Pulp Helps QuantiaMD Launch New Online Presence</title>
		<link>http://blog.digitalpulp.com/2012/03/26/digital-pulp-helps-quantiamd-launch-new-online-presence/</link>
		<comments>http://blog.digitalpulp.com/2012/03/26/digital-pulp-helps-quantiamd-launch-new-online-presence/#comments</comments>
		<pubDate>Mon, 26 Mar 2012 21:03:33 +0000</pubDate>
		<dc:creator>mcaplan</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://blog.digitalpulp.com/?p=1685</guid>
		<description><![CDATA[We are proud to announce that we have just helped launch a new online presence for QuantiaMD.
www.quantiamd.com
QuantiaMD is a free resource for physicians and residents available both online and on your smartphone. It provides access to quick, short, narrated power point presentations that are thought provoking and sometimes even fun.
QuantiaMD helps physicians form a global [...]]]></description>
			<content:encoded><![CDATA[<p>We are proud to announce that we have just helped launch a new online presence for QuantiaMD.</p>
<p><a href="http://www.quantiamd.com" target="_blank">www.quantiamd.com</a></p>
<p>QuantiaMD is a free resource for physicians and residents available both online and on your smartphone. It provides access to quick, short, narrated power point presentations that are thought provoking and sometimes even fun.</p>
<p>QuantiaMD helps physicians form a global community, inspired by one another. Hundreds of thousands of physicians have already returned to the heart of medicine, interacting with colleagues and researchers; sharing ideas and building expertise; and doing what they went into medicine to do &#8211; help patients.</p>
<p>Digital Pulp has worked with QuantiaMD over the past several months to  design, develop, and now launch, a new web presence which allows for a  seamless and easy-to-use experience which will help participating  physicians to find the information they need.</p>
<p><a href="http://www.quantiamd.com" target="_blank"><img class="alignnone size-full wp-image-1691" title="Quantia Home Page" src="http://blog.digitalpulp.com/wp-content/uploads/2012/03/Quatiahp.jpg" alt="Quantia Home Page" width="1010" height="1008" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://blog.digitalpulp.com/2012/03/26/digital-pulp-helps-quantiamd-launch-new-online-presence/feed/</wfw:commentRss>
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		<title>DP LAUNCHES MANABA BRAND IN US</title>
		<link>http://blog.digitalpulp.com/2012/02/27/dp-launches-manaba-brand-in-us/</link>
		<comments>http://blog.digitalpulp.com/2012/02/27/dp-launches-manaba-brand-in-us/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 17:03:21 +0000</pubDate>
		<dc:creator>mcaplan</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Press]]></category>

		<guid isPermaLink="false">http://blog.digitalpulp.com/?p=1640</guid>
		<description><![CDATA[
We are proud to announce that we have just helped launch manaba in the U.S.
manaba is a new generation learning system developed in Japan. Digital Pulp designed and developed the website, the corporate identity (logo), a collateral system (including sales materials), the brand launch video, and much more.
http://www.manabalearning.com/
manaba is much more than just another learning [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1674" title="logo-header" src="http://blog.digitalpulp.com/wp-content/uploads/2012/02/logo-header.gif" alt="logo-header" width="243" height="66" /></p>
<p>We are proud to announce that we have just helped launch manaba in the U.S.</p>
<p>manaba is a new generation learning system developed in Japan. Digital Pulp designed and developed the website, the corporate identity (logo), a collateral system (including sales materials), the brand launch video, and much more.</p>
<p><a class="alignleft" title="manaba" href="http://www.manabalearning.com/" target="_blank">http://www.manabalearning.com/</a></p>
<p>manaba is much more than just another learning system, it’s the next generation. manaba embodies the joy of learning: empowering teachers to become personal coaches; encouraging students to share with and inspire each other; enabling communities to blossom.</p>
<p>Wonderful clients to work with, and a special organization. All of us at Digital Pulp wish manaba much success.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.digitalpulp.com/2012/02/27/dp-launches-manaba-brand-in-us/feed/</wfw:commentRss>
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		<item>
		<title>New mobile site for the Pittsburgh Cultural District</title>
		<link>http://blog.digitalpulp.com/2012/02/15/1653/</link>
		<comments>http://blog.digitalpulp.com/2012/02/15/1653/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 16:29:16 +0000</pubDate>
		<dc:creator>mcaplan</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://blog.digitalpulp.com/?p=1653</guid>
		<description><![CDATA[
Very proud of the mobile site we just launched  for the Pittsburgh Cultural District. You can look at the events  calendar, buy tickets, plan a visit, and discover all of the wonderful  events happening in this vibrant arts community!
www.culturaldistrict.org/m/
]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1652" title="407832_10150598607969764_81466764763_8784296_1476851357_n" src="http://blog.digitalpulp.com/wp-content/uploads/2012/03/407832_10150598607969764_81466764763_8784296_1476851357_n.jpg" alt="407832_10150598607969764_81466764763_8784296_1476851357_n" width="861" height="573" /></p>
<p><span>Very proud of the mobile site we just launched  for the Pittsburgh Cultural District. You can look at the events  calendar, buy tickets, plan a visit, and discover all of the wonderful  events happening in this vibrant arts community!</span></p>
<p><a rel="nofollow nofollow" href="http://www.culturaldistrict.org/m/" target="_blank"><span>www.culturaldistrict.org/</span>m/</a></p>
]]></content:encoded>
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		<title>All Play and No Work</title>
		<link>http://blog.digitalpulp.com/2011/11/03/all-play-and-no-work/</link>
		<comments>http://blog.digitalpulp.com/2011/11/03/all-play-and-no-work/#comments</comments>
		<pubDate>Thu, 03 Nov 2011 18:24:41 +0000</pubDate>
		<dc:creator>awight</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Shorty]]></category>

		<guid isPermaLink="false">http://www.digitalpulp.com/blog/?p=1604</guid>
		<description><![CDATA[Squeaky  toys, disemboweled stuffed animals, and aromatic meat treats don’t fit  naturally in an office environment. Nevertheless, Digital Pulp’s office  canine, Shorty, makes himself at home here.
He arrives  every other morning, bright eyed, not at all bushy tailed, and heads  straight to my desk. This is his most playful period [...]]]></description>
			<content:encoded><![CDATA[<p><span style="color: #888888;">Squeaky  toys, disemboweled stuffed animals, and aromatic meat treats don’t fit  naturally in an office environment. Nevertheless, Digital Pulp’s office  canine, Shorty, makes himself at home here.</span></p>
<p><span style="color: #888888;">He arrives  every other morning, bright eyed, not at all bushy tailed, and heads  straight to my desk. This is his most playful period of the day. The  excitement of our cross-town walk on 22<sup>nd</sup> street builds up in  his limited 20-pounds. He has to dodge speed walking feet, low hanging  briefcases and holey sidewalk grates. By the time we reach 220 East 23<sup>rd</sup>,  it’s time to dance. It’s more of a squirm than a dance. He lies on his  back, curls right and left, right and left, aiming to woo someone,  specifically me, to rub his belly.</span></p>
<p style="text-align: center;"><span style="color: #888888;"><strong><img class="size-full wp-image-1607 aligncenter" title="Shorty" src="http://blog.digitalpulp.com/wp-content/uploads/2011/11/shorty.jpg" alt="Shorty" width="518" height="335" /></strong></span></p>
<p><span style="color: #888888;"> </span></p>
<p><span style="color: #888888;">Next we play the shortest game of fetch anyone has even seen. I toss a tennis ball down the hall. He bounds after it. If all goes well he catches the ball before it reaches Ron’s office and he returns at equally high speed. He comes straight for me with a twinkle in his eye that suggests he has finally realized the magic of this game dogs play. Will he give the ball back to me and wait eagerly for a second toss? Nope. He zooms past me and guards his treasure. The game is over.</span></p>
<p><span style="color: #888888;"> </span></p>
<p><span style="color: #888888;">Over the course of the day he sleeps. He rouses at lunchtime to beg my coworkers for their food. He sleeps some more. He sits on my lap during creative reviews, paying very close attention to … anything we’re eating. We walk to Gramercy Park every few fours and hunt for the smartest squirrel in the world (he’s the one that knows he’s in a private park so he’ll come right up to the gate.) It all seems pretty boring and repetitive. I wonder if Shorty thinks our time together is worth the extra effort traveling between Brooklyn and Manhattan?</span></p>
<p><span style="color: #888888;"> </span></p>
<p><span style="color: #888888;">It’s a bad idea to project my emotions on Shorty and to humanize him to the point of helplessness. But as an urban dog owner it’s inevitable that my dog lives in an unnatural environment. One natural thing I can provide for him is company. Dogs are pack animals after all. So while the subway is completely foreign to him and his squeaky toys can disrupt our phone calls, it’s worth it and we’re both happier when we’re together.</span></p>
<p><span style="color: #888888;">- Katherine Saunders, Art Director</span></p>
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		<title>It&#8217;s a Blog Blog World</title>
		<link>http://blog.digitalpulp.com/2011/10/28/its-a-blog-blog-world/</link>
		<comments>http://blog.digitalpulp.com/2011/10/28/its-a-blog-blog-world/#comments</comments>
		<pubDate>Fri, 28 Oct 2011 19:02:42 +0000</pubDate>
		<dc:creator>awight</dc:creator>
				<category><![CDATA[Creativity]]></category>

		<guid isPermaLink="false">http://www.digitalpulp.com/blog/?p=1562</guid>
		<description><![CDATA[Check out some of our DPers favorite blogs of the week:
This Is Why You’re Fat
Who doesn’t love indulging in some fatty food fotos…

Cute Overload
One look at these adorable creatures always brightens my day.

Suri’s Burn Book
The Tumblr blog that features the hilarious imagined rants of Suri Cruise.


Mashable
Social Media news blog covering cool new websites and social [...]]]></description>
			<content:encoded><![CDATA[<p><span style="color: #888888;">Check out some of our DPers favorite blogs of the week:</span></p>
<p><strong><span style="color: #888888;"><a href="http://thisiswhyyourefat.tumblr.com/" target="_blank">This Is Why You’re Fat</a></span></strong></p>
<p><span style="color: #888888;">Who doesn’t love indulging in some fatty food fotos…</span></p>
<p style="text-align: center;"><img class="size-full wp-image-1568 aligncenter" title="This Is Why You're Fat" src="http://blog.digitalpulp.com/wp-content/uploads/2011/10/tumblr_kyyr16NV9g1qzvnxpo1_5002.jpg" alt="tumblr_kyyr16NV9g1qzvnxpo1_500" width="270" height="339" /></p>
<p><strong><span style="color: #888888;"><a href="http://cuteoverload.com/" target="_blank">Cute Overload</a></span></strong></p>
<p><span style="color: #888888;">One look at these adorable creatures always brightens my day.</span></p>
<p style="text-align: center;"><img class="size-full wp-image-1572 aligncenter" title="Cute Overload" src="http://blog.digitalpulp.com/wp-content/uploads/2011/10/bear_fight1-1680-1-_tplq.jpg" alt="bear_fight1-1680-1-_tplq" width="300" height="200" /></p>
<p><strong><span style="color: #888888;"><a href="http://surisburnbook.tumblr.com/" target="_blank">Suri’s Burn Book</a></span></strong></p>
<p><span style="color: #888888;">The Tumblr blog that features the hilarious imagined rants of Suri Cruise.</span></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-1579" title="Suri's Burn Book" src="http://blog.digitalpulp.com/wp-content/uploads/2011/10/Picture-1.png" alt="Suri's Burn Book" width="233" height="371" /><span style="color: #888888;"><br />
</span></p>
<p><strong><span style="color: #888888;"><a href="http://mashable.com/" target="_blank">Mashable</a></span></strong></p>
<p><span style="color: #888888;">Social Media news blog covering cool new websites and social networks.</span></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-1581" title="Mashable" src="http://blog.digitalpulp.com/wp-content/uploads/2011/10/mashable1.jpg" alt="Mashable" width="302" height="356" /><span style="color: #888888;"><br />
</span></p>
<p><strong><span style="color: #888888;"><a href="http://appleinsider.com/" target="_blank">Apple Insider</a></span></strong></p>
<p><span style="color: #888888;">Apple news and rumors since 1997.</span></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-1582" title="Apple Insider" src="http://blog.digitalpulp.com/wp-content/uploads/2011/10/apple_insider.jpg" alt="Apple Insider" width="144" height="141" /><span style="color: #888888;"><br />
</span></p>
<p><strong><span style="color: #888888;"><a href="http://catalogliving.net/" target="_blank">Catalog Living</a></span></strong></p>
<p><span style="color: #888888;">A glimpse into the exciting world of the people living in your catalogs, Gary and Elaine.</span></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-1583" title="Catalog Living" src="http://blog.digitalpulp.com/wp-content/uploads/2011/10/Picture-106.png" alt="Catalog Living" width="328" height="259" /><span style="color: #888888;"><br />
</span></p>
<p><span style="color: #888888;">Check back soon for more of our favorite blogs!</span></p>
<p><span style="color: #888888;">- Tara Mattera, Account Supervisor</span></p>
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		<title>Space is the breath of art &#8211; and typography!</title>
		<link>http://blog.digitalpulp.com/2011/10/25/space-is-the-breath-of-art-and-typography/</link>
		<comments>http://blog.digitalpulp.com/2011/10/25/space-is-the-breath-of-art-and-typography/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 13:45:28 +0000</pubDate>
		<dc:creator>awight</dc:creator>
				<category><![CDATA[Creativity]]></category>

		<guid isPermaLink="false">http://www.digitalpulp.com/blog/?p=1532</guid>
		<description><![CDATA[Have you ever wished you had an extra inch on a crowded subway? Are you tired of being on the train and having another person&#8217;s armpit a little too close to your face? Well, sorry, there&#8217;s not much you can do about that. What you can do is check out KernType, a fun outlet for you to take [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: arial, sans-serif; color: #222222;"><span style="color: #808080;"><img class="alignleft size-full wp-image-1543" title="kernscreen" src="http://blog.digitalpulp.com/wp-content/uploads/2011/10/kernscreen1.png" alt="kernscreen" width="257" height="198" />Have you ever wished you had an extra inch on a crowded subway? Are you tired of being on the train and having another person&#8217;s armpit a little too close to your face? Well, sorry, there&#8217;s not much you can do about that. What you can do is check out </span><span style="color: #808080;"><a href="http://type.method.ac/" target="_blank">KernType</a></span><span style="color: #808080;">, a fun outlet for you to take out your space-related frustrations.</span></span></p>
<p><span style="color: #808080;"> </span><span style="color: #808080;"> </span></p>
<p><span style="color: #808080;"> </span><span style="color: #808080;">KernType is an online game that interactively tests your type-kerning skills. Kerning is the process of adjusting the spacing between characters in a piece of text, usually to achieve a visually pleasing and more readable result. KernType was developed for </span><span style="color: #808080;"><a href="http://method.ac/" target="_blank">Method of Action</a></span><span style="color: #808080;">, a peer-to-peer educational website &#8220;for people who want to get things done&#8221;. When the site launches this spring, you will need to score at least 90/100 to pass this mission.</span></p>
<p><span style="color: #808080;"> </span><span style="color: #808080;"> </span></p>
<p><span style="color: #808080;"> </span><span style="color: #808080;">Fortunately, the world of type enjoys the spacing perfection absent from your daily commute. Good luck and happy kerning!</span></p>
<p><span style="color: #808080;">- Ian Hall, Senior Producer</span></p>
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		<title>ChildFund&#8217;s Mobile Experience</title>
		<link>http://blog.digitalpulp.com/2010/09/28/childfund-goes-mobile/</link>
		<comments>http://blog.digitalpulp.com/2010/09/28/childfund-goes-mobile/#comments</comments>
		<pubDate>Tue, 28 Sep 2010 13:00:43 +0000</pubDate>
		<dc:creator>sblecher</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[blackberry]]></category>
		<category><![CDATA[ChildFund]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[web site]]></category>

		<guid isPermaLink="false">http://www.digitalpulp.com/blog/?p=1289</guid>
		<description><![CDATA[We are very proud to announce the launch of a new streamlined and socially connected mobile experience for ChildFund International!
http://m.childfund.org/
So take out your mobile phone, click around and don&#8217;t forget to &#8220;Text a Gift&#8221;. More about this exciting launch from the those behind the work&#8230;
Pauline, Marketing Director says: &#8220;We&#8217;ve helped ChildFund establish a strong presence [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://m.childfund.org"><img class="alignleft size-full wp-image-1291" title="ChildFund Mobile Web Site" src="http://blog.digitalpulp.com/wp-content/uploads/2010/07/screenshot.cfmobile.jpg" alt="ChildFund Mobile Web Site" width="320" height="240" /></a>We are very proud to announce the launch of a new streamlined and socially connected mobile experience for ChildFund International!</p>
<p><a title="Mobile Site for ChildFund" href="http://m.childfund.org/" target="_blank">http://m.childfund.org/</a></p>
<p>So take out your mobile phone, click around and don&#8217;t forget to &#8220;Text a Gift&#8221;. More about this exciting launch from the those behind the work&#8230;</p>
<blockquote><p><em>Pauline, Marketing Director says:</em> &#8220;We&#8217;ve helped ChildFund establish a strong presence for the mobile audience, and they can now take advantage of &#8216;text-to-give&#8217; as a new channel for fundraising.&#8221;</p>
<p><em>Cynthia, Director of Communications sa</em>ys: &#8220;We know our supporters are committed and passionate about helping children around the world, and this mobile site provides them with portable access at all times. They can share information with others through the site and if they are moved, they also can donate quickly and easily. Best of all, the site provides direct access for those who have decided to commit to sponsoring a child.&#8221;</p>
<p><em>Shirley, Digital Producer says:</em> &#8220;I love that we were able to use content, message, and technology to deliver a unique experience and potentially open up ChildFund to new audiences.&#8221;</p>
<p><em>Laura, Marketing Director says</em>: &#8220;The mobile site looks great! Wow!&#8221;</p></blockquote>
<p>Special thanks to the ChildFund marketing team as well as Shirley, Pauline, Katherine, Stuart, Jeff and Josh for their beautiful execution. Amazing effort all around!</p>
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